
Commercial impact you can point to
Pipeline, conversion, retention, revenue. We agree the numbers upfront and report against them. Outcomes, not narrative.
UK sales consultancy
We help founder led and growth stage businesses build pipeline, win bigger deals and keep the customers they already have. Most of our work is in future focused sectors: climate tech, renewable energy, modular build, AI and robotics.
What you can count on
We combine corporate discipline with startup pace, so you move from strategy to revenue in weeks, not quarters. Three things every client can rely on.

Pipeline, conversion, retention, revenue. We agree the numbers upfront and report against them. Outcomes, not narrative.

Sales sits inside the whole business. We will not optimise one part at the expense of another. The motion has to work end to end.

Growth that holds up under pressure, scrutiny and time. Revenue today should never borrow from revenue tomorrow.
A pipeline you can forecast
Most pipelines are built on hope. We rebuild yours around stages that mean something, so you know what is real, what is at risk, and what is coming. The result is a forecast your team and your investors can actually trust.
Our services
A focused set of engagements that take you from a pipeline built on hope to one you can forecast.

We design the commercial motion and run it with you. By week twelve you have an ICP, a tested outbound and inbound plan, a working pipeline review, and a forecast you can rely on.

We identify the partners worth the effort, build the joint proposition, and structure the programme. Used best by teams whose growth is gated by distribution, not product.

Audit, redesign and rebuild the sales process. CRM tidied. Stages that mean something. Reporting that tells the leader what they actually need to know.

Score the book, find the leaks, fix the renewal motion, build the upsell and cross sell plan. Net revenue retention as the target, not a vanity number.

Practical AI in the sales workflow. Forecasting, lead scoring, automated enrichment, smarter CRM. We bring the patterns that work in other teams and adapt them to yours.

Data driven optimisation to lift performance, efficiency and return across every commercial activity.
Industries we support
Deep experience where the buyer is more sophisticated and the sale takes longer.

About Modus Verde
We blend corporate experience with startup agility to deliver sales strategies that drive growth while respecting people, planet and profit. We work alongside your team, not above it.
The traditional sales playbook stopped working some time ago. Buyers are more sophisticated, the bar is higher, and the cost of getting it wrong has gone up. We built Modus Verde to give growing businesses real commercial firepower without forcing them into a model that does not suit them.
What clients say
Michael delivered rapid commercial impact in just five weeks, helping us move from concept to scalable AI implementation. His strategic insight and practical execution made a real difference across our business unit.
Michael helped us secure pilots, grants, and visibility fast. His energy, network, and commercial focus were key to turning our startup into a serious player in just months.
Michael sharpened our positioning and opened real growth opportunities. His support was key in preparing Zynka for accelerators and investor traction.
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